2023 Impreza

$20,130 Starting MSRP1

2023 Subaru Impreza.

Surpass all expectations.

Pick your model, customize colors, options, and add accessories!

2023 Subaru Impreza in Crystal Black Silica. 2023 Subaru Impreza in Crystal Black Silica. 2023 Subaru Impreza in Crystal Black Silica. 2023 Subaru Impreza in Crystal Black Silica.
2023 Subaru Impreza in Magnetite Gray Metallic. 2023 Subaru Impreza in Magnetite Gray Metallic. 2023 Subaru Impreza in Magnetite Gray Metallic. 2023 Subaru Impreza in Magnetite Gray Metallic.
2023 Subaru Impreza in Ocean Blue Pearl. 2023 Subaru Impreza in Ocean Blue Pearl. 2023 Subaru Impreza in Ocean Blue Pearl. 2023 Subaru Impreza in Ocean Blue Pearl.
2023 Subaru Impreza in Ice Silver Metallic. 2023 Subaru Impreza in Ice Silver Metallic. 2023 Subaru Impreza in Ice Silver Metallic. 2023 Subaru Impreza in Ice Silver Metallic.
2023 Subaru Impreza in Sapphire Blue Pearl. 2023 Subaru Impreza in Sapphire Blue Pearl. 2023 Subaru Impreza in Sapphire Blue Pearl. 2023 Subaru Impreza in Sapphire Blue Pearl.
2023 Subaru Impreza in Lithium Red Pearl. 2023 Subaru Impreza in Lithium Red Pearl. 2023 Subaru Impreza in Lithium Red Pearl. 2023 Subaru Impreza in Lithium Red Pearl.
2023 Subaru Impreza in Crimson Red Pearl. 2023 Subaru Impreza in Crimson Red Pearl. 2023 Subaru Impreza in Crimson Red Pearl. 2023 Subaru Impreza in Crimson Red Pearl.
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  • Crystal Black Silica
  • Magnetite Gray Metallic
  • Ocean Blue Pearl
  • Ice Silver Metallic
  • Sapphire Blue Pearl
  • Lithium Red Pearl
  • Crystal White Pearl
  • Crimson Red Pearl

Crystal Black Silica

Magnetite Gray Metallic

Ocean Blue Pearl

Ice Silver Metallic

Sapphire Blue Pearl

Lithium Red Pearl

Crystal White Pearl

Crimson Red Pearl

 

Offers

1 Offer Available
Discount
1/1

Military Discount

All Styles
$250discount
Vehicle must be purchased and delivered between 1/1/2024 and 12/31/2024. Customer must receive approved financing or cash. $250 discount must be used as a down payment and may not be received as cash. This offer is combinable with other offers, discounts, and programs. Program dates and details are subject to changes without notice. See dealer for details. Discount is valid to all military personnel (active and retired) and their immediate family members who include: spouse, children (regardless of age), siblings, parents, grandparents, and grandchildren. To qualify, active military personnel must present military identification card or leave and earning statement at time of purchase. Qualified retired military personnel must present a certificate of release or discharge from active duty at time of purchase. Military personnel (active or retired) must be present at time of purchase.

Safety

Subaru EyeSight Driver Assist Technology reduces the rate of rear-end crashes with injuries by up to 85%63

EyeSight® Driver Assist Technology15

EyeSight monitors traffic movement, optimizes cruise control, and warns you when you're swaying outside your lane15. The Pre-Collision Braking feature can even apply full braking force and bring you to a complete stop in emergency situations. And with Lane Keep Assist, it can even help you steer back into your lane66. Another way Subaru designs vehicles with your safety in mind.
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Reliable

Longest-Lasting Vehicle in Its Class

The Impreza is built for the long road ahead. In fact, it’s the longest-lasting vehicle in its class26, with 97% of Subaru Impreza cars sold in the last 10 years are still on the road today27. Plus, it retains its value better than any other vehicle in its class, according to ALG28. Just some of the reasons why the Subaru Impreza is the best-selling all-wheel drive car in America for the past 10 years29.

Technology

STARLINK Multimedia

STARLINK Multimedia with Apple CarPlay™, Android™ Auto, and Pandora®8 app integration comes standard on the 2023 Impreza. Wireless pairing and hands-free smartphone operation allow for safe and easy connection to your favorite apps and content. Access news, navigation, music, podcasts, audiobooks, and more through available STARLINK apps, iHeartRadio®, and Aha™. Plus, a built-in and voice-activated navigation system powered by TomTom is available, as well as an 8-inch touchscreen.
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Right-Sized, High-Quality, Comfortable Interior

The Impreza features a refined, spacious interior with high-quality soft-touch materials and plenty of room for passenger comfort. Combined with the large cargo area and wide rear gate opening on 5-door models, the Impreza is prepared for almost any adventure.
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Accolades & Awards

  • 2021 IHS Top Safety Pick+

    IIHS

    The 2023 Subaru Impreza Limited 5 Door is a 2021 IIHS Top Safety Pick with EyeSight and Steering Response Headlights 65


  • Best Resale Value Awards

    Kelley Blue Book

    The Subaru Impreza has the Best Resale Value in its class for 2021, according to Kelley Blue Book. 36


  • Longest Lasting

    in Its Class

    Subaru Impreza is the longest-lasting vehicle in its class. 26


  • Highest rating for Front Crash Prevention

    IIHS

    The 2023 Subaru Impreza received the highest possible rating for frontal crash prevention from IIHS when equipped with EyeSight.


  • Built to Last

    IHS Markit

    97% of Subaru Impreza cars sold in the last 10 years are still on the road today. 35


  • Built to Maintain Value

    2021 ALG

    The 2021 Subaru Impreza retains its value better than any other vehicle in its class. 34

Models

2023 Subaru Impreza Impreza Sedan.

Impreza Sedan

$20,130 MSRP1
  • Symmetrical All-Wheel Drive
  • SUBARU STARLINK™ Multimedia with Apple CarPlay™ and Android Auto™
  • Available EyeSight® Driver Assist Technology
  • Rear-Vision Camera
  • Vehicle Dynamics Control
2023 Subaru Impreza Impreza 5-Door.

Impreza 5-Door

$20,630 MSRP1
  • 152-hp 2.0-liter 4-cylinder SUBARU BOXER® engine with direct injection
  • Symmetrical All-Wheel Drive
  • 5-speed manual transmission or optional Lineartronic® CVT (Continuously Variable Transmission)
  • SUBARU STARLINK™ Multimedia with Apple CarPlay™, Android™ Auto, Pandora® and Aha™
  • Rear Vision Camera
  • Electronic Cruise Control
2023 Subaru Impreza Premium Sedan.

Premium Sedan

$23,530 MSRP1
  • SUBARU STARLINK™ Safety and Security
  • All-Weather Package w/heated front seats
  • Available power moonroof
  • SUBARU STARLINK™ 6.5-inch Multimedia Plus
  • EyeSight® Driver Assist Technology
2023 Subaru Impreza Premium 5-Door.

Premium 5-Door

$24,030 MSRP1
  • Lineartronic® CVT (Continuously Variable Transmission) with 7-speed manual-mode and paddle shifters
  • 16-inch alloy wheels
  • Roof rails in silver finish (5-door)
  • STARLINK™ Safety Plus enabled7: Automatic Collision Notification, SOS Emergency Assistance, Enhanced Roadside Assistance, Maintenance Notifications, Monthly Vehicle Health Report, Diagnostic Alerts
  • Cargo area cover (5-door)
2023 Subaru Impreza Sport Sedan.

Sport Sedan

$24,930 MSRP1
  • 18-inch alloy wheels
  • Sport Cloth upholstery with red stitching
  • Active Torque Vectoring
  • Leather-wrapped steering wheel and shifter handle
  • Body-color rocker spoilers
  • SUBARU STARLINK™ 8.0-inch Multimedia Plus
  • Trunk Spoiler
2023 Subaru Impreza Sport 5-Door.

Sport 5-Door

$24,330 MSRP1
  • 5-speed manual transmission with short-throw shifter or optional Lineartronic® CVT (Continuously Variable Transmission)
  • 18-inch alloy wheels
  • Keyless Access with Push-Button Start and PIN-code vehicle access
  • Leather-wrapped steering wheel and shifter handle with red stitching
2023 Subaru Impreza Limited 5-Door.

Limited 5-Door

$27,730 MSRP1
  • 17-inch alloy wheels
  • LED Steering Responsive Headlights (SRH)
  • Leather-wrapped steering wheel and shifter handle with silver stitching
  • Fog lights
  • Leather trimmed upholstery